{"id":34640,"date":"2018-11-15T12:07:05","date_gmt":"2018-11-15T12:07:05","guid":{"rendered":"http:\/\/nomeatathlete.s1.cdadev.com\/?p=34640"},"modified":"2020-04-09T14:05:44","modified_gmt":"2020-04-09T18:05:44","slug":"behind-the-scenes","status":"publish","type":"post","link":"https:\/\/www.nomeatathlete.com\/behind-the-scenes\/","title":{"rendered":"A Behind the Scenes Look at No Meat Athlete"},"content":{"rendered":"<p>According to Google, the <a href=\"https:\/\/www.patrickkphillips.com\/blogging\/research-the-average-blog-lifespan-isnt-very-long\/\">average lifespan<\/a> of a blog is just 100 days &#8212; just over three months from conception to giving up.<\/p>\n<p>And honestly, it&#8217;s not surprising. Having created my <a href=\"https:\/\/www.rockcreekrunner.com\/\">own blog<\/a>, and now having worked with Matt at No Meat Athlete for over six years, I know that maintaining a site people actually want to read is more of a marathon than a Color Run.<\/p>\n<p>Content takes time to do right, communities grow slowly, and finding a way to be compensated for the massive amounts of time and effort&#8230;<\/p>\n<p>Well that&#8217;s an entirely different subject.<\/p>\n<p>So it&#8217;s somewhat of a plant-based miracle that &#8212;\u00a0after beginning as a little side project for Matt to document his journey of going vegetarian and qualifying for Boston &#8212; No Meat Athlete has flourished for nearly 10 years&#8230;<\/p>\n<p>Thanks in large part to you, our tribe of readers and supporters who believe in what we&#8217;re doing here.<\/p>\n<p>I know that if I hadn&#8217;t discovered No Meat Athlete when I first went vegetarian, I wouldn&#8217;t have had the confidence I did to keep training, and ultimately might never have gone vegan.<\/p>\n<p>You might feel the same way.<\/p>\n<p>But No Meat Athlete looks a lot different than it did 10 years ago (actually, the site itself doesn&#8217;t look all that different&#8230; but spoiler! An updated site is dropping very, very soon).<\/p>\n<p>What started as Matt&#8217;s daily food and lifestyle journal &#8212; not sure he&#8217;d be thrilled with me calling it that, but hey, I&#8217;m the one writing this post \ud83d\ude09 &#8212; now consists of a team of seven, a <a href=\"https:\/\/www.nomeatathlete.com\/radio-archive\/\">weekly podcast<\/a>, two <a href=\"https:\/\/www.nomeatathlete.com\/cookbook-info\/\">published books<\/a>, countless <a href=\"https:\/\/www.nomeatathlete.com\/health-fitness-meal-plans\/\">nutrition and fitness resources<\/a>, and a community of hundreds of thousands of plant-based athletes.<\/p>\n<p>Instead of just one guy posting on a blog and sharing it with his friends, NMA has grown into a team of people all focused on a single mission: supporting a growing community of plant-based athletes as they set big goals and accomplish amazing things.<\/p>\n<p><em>How cool is that?<\/em><\/p>\n<p>And we have <em>a lot<\/em> going on. To give you a quick idea of what the current No Meat Athlete looks like, here&#8217;s a peek at what was going on today, Thursday, November 15th:<\/p>\n<ul>\n<li>Esther, who you may know as our customer service guru, is working with Matt&#8217;s wife Erin to finalize inventory and setup for a brand new line of shirts.<\/li>\n<li>Will is working with the community of <a href=\"https:\/\/www.nomeatathlete.com\/academy-trial-offer\/\">Academy members<\/a>, Pulse, and writing this week&#8217;s Pulse newsletter.<\/li>\n<li>Susan is keeping our <a href=\"https:\/\/www.facebook.com\/NoMeatAthlete\/\">social media channels<\/a> active, and nudging Matt and I to do more things like our recent <a href=\"https:\/\/www.instagram.com\/stories\/highlights\/17997667501054451\/\">Instagram AMA<\/a>.<\/li>\n<li>Lead Editor Andrew is editing this very post (or is about to be, anyway \ud83d\ude09<\/li>\n<li>Our partner in Health Made Simple, Sid, is hosting a live Q&amp;A for everyone participating in the first Health Made Simple Challenge, which wraps up this week &#8212; <em>great job guys!<\/em><\/li>\n<li>Matt Tullman, No Meat Athlete&#8217;s business advisor, just had a baby! My best guess is that he&#8217;s cleaning up spit-up or trying desperately to figure out which position will keep the baby asleep long enough for him to drink a smoothie.<\/li>\n<li>Matt Frazier, who we all know and love, is working on a few big announcements coming your way over the next week or two.<\/li>\n<li>Aside from this post, I&#8217;m focused on our fifth annual Fitness and Nutrition Bundle, set to release next week.<\/li>\n<\/ul>\n<p>And I&#8217;m pretty sure we&#8217;re all trying to get in a run, swim, or ride today&#8230;<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-35268\" src=\"https:\/\/www.nomeatathlete.com\/wp-content\/uploads\/2019\/04\/team.jpg\" alt=\"\" width=\"1847\" height=\"600\" srcset=\"https:\/\/www.nomeatathlete.com\/wp-content\/uploads\/2019\/04\/team.jpg 1847w, https:\/\/www.nomeatathlete.com\/wp-content\/uploads\/2019\/04\/team-300x97.jpg 300w, https:\/\/www.nomeatathlete.com\/wp-content\/uploads\/2019\/04\/team-768x249.jpg 768w, https:\/\/www.nomeatathlete.com\/wp-content\/uploads\/2019\/04\/team-1024x333.jpg 1024w\" sizes=\"(max-width: 1847px) 100vw, 1847px\" \/><\/p>\n<p>(That&#8217;s Esther, Matt Frazier, Susan, Will, Andrew, me, and Matt Tullman.)<\/p>\n<p>But that skips over the biggest driver behind No Meat Athlete:<\/p>\n<p>You, the community. The people really out there showing the world what <a href=\"https:\/\/www.nomeatathlete.com\/becoming-a-badass\/\">plant-based badasses<\/a> can accomplish.<\/p>\n<p>For that, we can&#8217;t thank you enough.<\/p>\n<p>In a reflection on nearly 10 years of No Meat Athlete, Matt and I\u00a0wanted to do something a little different on the podcast. This week we take a trip down memory lane and explore the history of No Meat Athlete and how it has become what it is today.<\/p>\n<p><strong>Click the button below to listen now:<\/strong><\/p>\n<p><iframe loading=\"lazy\" style=\"border: none;\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/7560380\/height\/90\/theme\/custom\/autoplay\/no\/autonext\/no\/thumbnail\/no\/preload\/no\/no_addthis\/no\/direction\/backward\/render-playlist\/no\/custom-color\/96b57a\/\" width=\"100%\" height=\"90\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><strong>Or:<\/strong><!--more--><\/p>\n<ul>\n<li><a href=\"https:\/\/www.podtrac.com\/pts\/redirect.mp3\/traffic.libsyn.com\/nomeatathleteradio\/ep252.mp3\" target=\"_blank\" rel=\"noopener noreferrer\">Click here to download the MP3 file<\/a> (you may need to right-click and \u201csave link as\u201d)<\/li>\n<li>Subscribe to the show on <a href=\"https:\/\/itunes.apple.com\/us\/podcast\/no-meat-athlete\/id476196931\">iTunes<\/a> or <a href=\"https:\/\/www.stitcher.com\/podcast\/no-meat-athlete-radio\">Stitcher<\/a> so you never miss an episode<\/li>\n<\/ul>\n<p>If you like what we do at NMA Radio, we\u2019d greatly appreciate it if you\u2019d <a href=\"https:\/\/itunes.apple.com\/us\/podcast\/no-meat-athlete\/id476196931\">leave us a rating and review<\/a> on iTunes. Thank you!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>According to Google, the average lifespan of a blog is just 100 days &#8212; just over three months from conception to giving up. And honestly, it&#8217;s not surprising. Having created my own blog, and now having worked with Matt at No Meat Athlete for over six years, I know that maintaining a site people actually [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":34636,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-34640","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-uncategorized","8":"entry"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A Behind the Scenes Look at No Meat Athlete | No Meat Athlete<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nomeatathlete.com\/behind-the-scenes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Behind the Scenes Look at No Meat Athlete | No Meat Athlete\" \/>\n<meta property=\"og:description\" content=\"According to Google, the average lifespan of a blog is just 100 days &#8212; just over three months from conception to giving up. 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